Recession? What Recession?

Ladies and gents, feast your eyes on the latest little gem to grace the shelves of our local supermarkets. Spotted in Superquinn, Swords, in the midst of an apparent ‘supermarket price-war’, encased in protective plastic casing, this BOTTLED WATER will set you back a whopping €44.99.

According to Bling H2o’s website, the product is “strategically positioned to target the expanding super-luxury consumer market”. At almost €60 per litre, I’m curious as to what the ingredients of Bling H20 are to merit such a price. Perhaps it’s droplets of sweat from the foreheads of assorted Hollywood starlets? Maybe the water has been purified by filtering through 20 carat diamonds? Maybe it has a few shots of common sense thrown in there for good measure. Nope, it seems that you’re parting with your well earned 50 in exchange for nothing more than what we all have literally ‘on tap’ every day. Oh, and a fancy bottle. Whatever floats your boat.

6 Comments so far

  1. danbot on August 25th, 2008 @ 9:38 am

    Seriously, is this all Dublin metblogs is good for? There are plenty of expensive/overpriced stuff out there in every city. What has this got to do with Dublin?


  2. tomlau on August 25th, 2008 @ 10:18 am

    Constructive criticism accepted danbot but in fairness we do a lot more than just post about overpriced things in Dublin.

    And yes, there is expensive stuff in every city and if they were as ludicrous/humorous as this then I don’t see why they wouldn’t be posted in their own respective city blogs.

    What would you like to see us write more or less about? We’re always looking to improve


  3. sheena on August 25th, 2008 @ 10:38 am

    @ Danbot:

    What has this got to do with Dublin?

    Well, for a start, it gives us a glimpse of what a lot of Dubliners are willing to be taken in by and highlights how far we have come from the ‘twee oul Ireland’ of a couple of decades ago. In some cases this is a good thing, sometimes not so good. Ocasionally just plain amusing, as this post was intended to be. What amuses me, is how Dubliners will rant on about ‘the credit crunch’ and ‘battoning down the hatches’, yet clearly there is still a market for overpriced nonsensical products.

    If you would like to read more about events in Dublin, etc., continue to scroll down the page. As with most blogs, a portion of the content is lighthearted and observational. If you think you’d like to contribute to Metblogs, we’re always on the lookout for new writers :)


  4. barbara76 on August 25th, 2008 @ 11:42 am

    With the likes of mtv, the oscars, playboy, etc. drinking it I can clearly (not) see the connection with the Irish market.
    I wonder how much money the people who bottled this water earned for their job.


  5. sheena on August 25th, 2008 @ 5:56 pm

    I agree with you Barbara, it would seem that products like these are aimed at the likes of mtv, the oscars, etc… a far cry from the suburbs of Dublin one might think. Yet this product was not being sold in a luxury department store or even a specialist off-licence, just in your run-of-the-mill supermarket, suggesting that there is clearly a market here for for bottled water at €50 a pop!


  6. briano on August 26th, 2008 @ 6:01 pm

    Fair play to Sheena regarding that over-priced ‘agua’.. Danbot,Did’nt you know that uber-trendy people today like to announce/brag (usually where its impossible to avoid overhearing them) about how much they pay for such "essentials" as mineral water ! So all Superquinn are really doing is simply catering to demand..? However Ireland in general really does all it can to live up to its ‘nom de plume’ of ROI (Rip off Ireland) I have lived myself in other European Countries and would suggest that Ireland is the only place where many prices seem to be pulled out of the air, often without any formula or economic basis. Citizens of other countries just would’nt buy into that concept… Only the Irish who seem to have the misguided worry that if they are ever heard to be complaining about something totally overpriced they will appear to sound mean! And therefore ROI will continue to practise this, and so on and so on…..! Get real Danbot!!



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